From: Outfittery
Subject: Good for the Sole

Find the perfect shoe

The email broadcast by Outfittery is designed to help every subscriber find something relevant to their tastes. The first image shows all three shoes together, and below that images the shoes are broken into their own section with copy describing the style of shoe and who it is suited for.

They start off with sporty shoe, then classic and finally the relaxed version. Each section has a statement from the stylist that chose the shoe, they also provide ideas and images for outfits that will match the shoe really well and they explain how you can piece it all together.

At the bottom of each section they provide a ‘Discover More’ CTA to get you one step closer to making that purchase.