Subject: You Got Lucky: A St. Patrick's Day Playlist from Gramovox
A luck filled playlist for your Bluetooth Gramophone 2.0.
We love this email from Gramovox. It is simple and colorful. Plus, it comes with a playlist that was hard not to enjoy.
Again, let’s focus on the simplicity of this message. We’re talking over all design, but content, too.
They are using an LP like cover to discuss St. Patrick’s day without the need to fall on a cliche and still talk about their product.
Then at the bottom of the email they are using the playlist they generated as a way to sell you on the fact that (perhaps) the best way to listen to it is using Gramovox.
Talk about full circle content. Simplicity is powerful – even more so when a great strategy is part of the campaign.