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Back to Gallery Dollar Shave Club - Any Extra Room In Your Shower?

Broadcast

From: Dollar Shave Club
Subject: Any Extra Room In Your Shower?

It's a whole new experience with these Wanderer products.

We really like the different layers in this newsletter from Dollar Shave Club. The first section is promotional, but it’s not sleazy, keeping things very succinct.

The second section is emphasizing the contents of the previous layer, but we enjoy how they have separated the value proposition for the trial in its own section. The third section works as a great pairing to the trial product that Dollar Shave Club is highlighting.

Lastly, that bottom CTA puts everything together closing up the newsletter with the opportunity for their readers to show even more trials without showing the trials. Which we really like as it goes for simplicity instead of becoming visually overwhelming.

 

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