From: Peak Design
Subject: Dad's are rad.

A little incentive to show your Dad how rad he really is.

We love it when our customers create emails that are this good. Peak Design is known for great quality photographic equipment, but their newsletters and emails should be known by their great use of high-quality images and storytelling through imagery. In this email we see an image from one of the Dads on the Peak Design team.

Aside of this email being a promotional newsletter around fathers day, we see a quick nod to Kickstarter who was the rocket to launch Peak into the succsessful business they are. Doing this we can peek into what’s in store for Peak Design.