From: Milan Direct
Subject: Price Drop ⬇⬇⬇ Premium Outdoor Furniture Prices Slashed!
Save up to 45%, hurry these prices won't last!
We see many newsletters with different product offerings. However, most of these tend to be visually a little hard to digest. Sometimes these newsletters look like the classifieds section of a newsletter, which tend to immediately shut down the customer from doing anything else with the newsletter.
However, this is not the case with this newsletter from Milan Direct. If anything, it is so well designed that it keeps you engaged right at the top, all the way to the bottom of the email. Strategy wise, we like that they are showing some of their top rated products before presenting other offers, different from their main offer (at the top of the email).
The design and strategy provide this email with a great flow that we hope is adopted by more newsletters on this realm.