Subject: Come have a second look...
Don't leave these styles hanging.
We’ve seen many browse abandonment emails. However, not a lot have the brilliance (and guts) of adding a testimonial right next to the item they want to sell. That is the reason of why we love this email. Having a testimonial right next to a product that a customer browsed may help a window shopper get convinced. Specially if the testimonial is great. A lot of people talk about “social proof” and tend to just add content from social media. We find this approach by JCrew rather refreshing and well executed for an email that is meant to convince people to go ahead and add a product to their cart and purchase.